With the new iPhone 16 Pro dropping, you may be wondering if it’s time for an upgrade. Here are the key differences between the two.

The iPhone 16 Pro occupies an unusual position in the smartphone market, as other manufacturers tend to position their flagship devices to contend with the Pro Max variant. The Galaxy S24 Ultra launched at £1249 / $1299 / AU$2199, whereas the Sony Xperia 1 VI retails for £1299 / $1700 approx / AU$2500 – both are more expensive.

Those who are waiting for Apple Intelligence to fully roll out and decide on which iPhone to upgrade to will be able to consider the new iPhone SE alongside the iPhone 16 Pro and iPhone 16 Pro Max. Based on the current evidence, Apple could be on to a winner with the SE, but the disappointing iPhone 16 Pro will take a hit in sales once more.

If there’s two words that really sum up the appeal of the new iPhone 16 Pro and Pro Max, it’s creativity and customisation.

Apple is making significant improvements to the iPhone that it wants to sell you, including a bigger battery and much better video-capturing capabilities! Let's compare the iPhone 16 Pro Max vs iPhone 15 Pro Max here.

There's a cost-effective iPhone Pro if you want to prepare for Apple Intelligence, but Apple will not sell it to you.

The long battery life, the excellent cameras, and the better graphics mean that the iPhone 16 Pro Max is Apple's best effort yet.

The iPhone 16 Pro looks nearly identical to last year's iPhone 15 Pro, but don't let the similarities deceive you. Apple has adjusted more than is obvious to the eye. To start, it has grown a smidge.

The iPhone 16 Pro Max is Apple's biggest and most expensive phone yet, but it's also its best. If you considered getting this phone, here are 7 reasons that make the upgrade worthwhile.